UrbanCyclers off er a smart, modern approach to achieve these goals. Leveraging technological innovation and behavioural psychology, UrbanCyclers provide next-generation tools your city needs to understand, facilitate and promote cycling. As
a fully digital platform comprised of mobile and cloud-based applications, UrbanCyclers perfectly complement traditional tools for promoting light, sustainable mobility. UrbanCyclers is provided fully as a service and can be launched rapidly with
minimum requirements on a city’s internal resources.
: Collect and analyse data about cycling
With UrbanCyclers, your city gets the information it needs to make right decisions about cycling policies and infrastructure investments. UrbanCyclers collect and analyse diverse, large data sets, including user-recorded GPS trajectories and crowdsourced issue reports. The analyses produced by UrbanCyclers enable cities to understand who cycles in your city, from where to where citizens cycle and which routes they take as well as which issues citizens face while cycling and how critical they are.
: Provide citizens with accurate cycling information
Eliminate the fear of unknown that stops your citizens from cycling in your city. Leveraging the power of big data and artifi cial intelligence, UrbanCyclers apps deliver personalized advice on how and where to cycle in your city, including the use of bike
sharing and intermodality with public transport. From specialized cycling maps, through safety-optimized turn-by-turn navigation to a unique urban cycling coach, UrbanCyclers help your citizens cycle in a safe and enjoyable way.
: Promote cycling through engaging campaigns
UrbanCyclers leverage psychological principles of behaviour change and proven gamification techniques to get more people cycling more. Combine a variety of motivation tools – including badges, challenges and competitions – to build engaging campaigns your citizens will love. Personalized, interactive and social, campaigns delivered through UrbanCyclers mobile apps are more effective and less expensive that campaigns delivered through traditional channels.
: Get started rapidly
In contrast with complex infrastructure development projects which take years to complete, UrbanCyclers can be launched in your city in several weeks and with minimum technical and human resource on the side of the city. UrbanCyclers are provided fully as a service, with all software and data updates, maintenance and hosting fully taken care by us.
: Selected Reference:
Prague on Bike
UrbanCyclers is the basis of the City of Prague’s offi cial cycling app published by the City of Prague in Spring 2017 under the Prague on Bike (Na kole Prahou https://nakoleprahou.cz/plan.php ) name. The Prague on Bike apps attracted more ten
thousand users during fi rst six months and have become the most used and the best rated mobile applications published by the City of Prague (average rating 4.7 on Google Play Store). In Year 2017, Prague users have recorded over 100 thousand bicycle rides of total length exceeding 1 million kilometres with the applications. Data analytics outputs from the apps have been already used by the city for the analysis and planning of several cycling measures.
